Results 1 to 5 of 5

Thread: What The Knicks Just Told LeBron James: Come To New York And Make $1 Billion

  1. #1
    fgg
    fgg is offline
    Elite Member fgg's Avatar
    Join Date
    Apr 2008
    Posts
    29,496

    Default What The Knicks Just Told LeBron James: Come To New York And Make $1 Billion

    What The Knicks Just Told LeBron: Come To New York And Make $1 Billion

    July 1, 2010 - 4:02 pm



    The Knicks just finished pitching LeBron James. Their main selling point: You could make a billion dollars playing in New York. You can't earn anything close to that anywhere else.

    To make the case, they commissioned a study from marketing consultant Interbrand that says LeBron could earn close to $1 billion over his lifetime in salary and endorsements if he makes Madison Square Garden his permanent home--their high-end estimate sees him earning as much as $2 billion. That outshines the estimated $700 million he’d likely earn in Cleveland, the $690 million in Chicago, and $600 million in Miami.

    It’s a crafty attack that goes right after their rivals' best case for nabbing LeBron: that his brand is so internationally recognizable, where he plays has little influence on his overall earnings. In fact, the same study claims that any generic free agent could see his lifetime earnings jump 30% by signing with the Knicks.

    To come up with the numbers for the Knicks, Interbrand says it ran through 50,000 computer models of a potential LeBron career, using more than 200 variables like individual performance, fan demographics and championships. The report is light on the details of its methodology, but comes to this conclusion: LeBron has a 50% chance of earning at least $1 billion in New York. In Cleveland and Chicago the odds fall to 1%. The study put a 0% chance of LeBron making $1 billion playing for Miami.

    Included in Interbrand's math: an NBA title in New York could be worth $240 million to LeBron, about $60 million more than if he brought a ring home to Cleveland, and more than double the value of a Chicago championship. Why? NYC is a huge market, the business capital of the world and home to a large (and wealthy) fan base hungry for a winning team--the Knicks haven’t held the title since 1973. LeBron already owns Cleveland, a small city with little clout. Michael Jordan’s six championships still hover over Chicago. Miami has a fickle fan base, a recent title and its own superstar in Dwayne Wade.

    Over the past year, Forbes estimates that LeBron earned $43 million in salary and endorsements (including Nike, State Farm Insurance, Coke, McDonalds and Upper Deck) playing for small market Cleveland. Good money, but a billion dollars it is not.


    What The Knicks Just Told LeBron: Come To New York And Make $1 Billion « SportsMoney - Forbes.com

  2. #2
    Elite Member msdeb's Avatar
    Join Date
    Feb 2006
    Location
    in a van down by the river
    Posts
    39,419

    Default

    just another reason basketball ticket prices are out of control.
    Basic rule of Gossip Rocks: Don't be a dick.Tati
    Lighten Up Francis WCG

  3. #3
    Elite Member kingcap72's Avatar
    Join Date
    May 2007
    Location
    10 miles from Pootie Tang
    Posts
    21,909

    Default

    If Lebron is smart, he'll play for the Knicks. Even though the Knicks suck, N.Y. is the biggest sports market. Hell, if he comes to the Knicks, I'll actually have to start giving a damn about them again.

  4. #4
    Elite Member msdeb's Avatar
    Join Date
    Feb 2006
    Location
    in a van down by the river
    Posts
    39,419

    Default

    Quote Originally Posted by kingcap72 View Post
    If Lebron is smart, he'll play for the Knicks. Even though the Knicks suck, N.Y. is the biggest sports market. Hell, if he comes to the Knicks, I'll actually have to start giving a damn about them again.
    LOL you and about a million other Knicks fans
    Basic rule of Gossip Rocks: Don't be a dick.Tati
    Lighten Up Francis WCG

  5. #5
    Elite Member MontanaMama's Avatar
    Join Date
    Jan 2008
    Location
    Evading P6 & P7
    Posts
    13,259

    Default

    Well of course I need to weigh in. Word from the Cavs beat writer is that LeBron wasn't impressed (his info is usually solid, but take that for what it's worth on twitter). Particularly just saying there are marketing opportunities is not actual fact. There's a great comment to that article that said, take a look at Jeter...he's the most popular NY athlete on the most popular NY team and he's not a billionaire. Plus, the time it will take the Knicks to actually become a championship team. I'll also add that a player who wants to transcend his sport (not just dominate SportsCenter) cannot team hop for money (or marketing opportunities if they actually exist only in NY). Particularly when that athlete had quit on his team in Game 5 of their most recent playoff series and could not be a winner despite having the best regular season record for 2 straight years. Yea, I know it's not all LeBron, certianly Mo is horrid in the playoffs and Antwan was a huge choker, but LeBron's the one who flat out quit. If he wants to go to NY, he needs to spend a few more years in Cleveland (and they need to be bad) to get to the Garnett level of universal pity before he can team hop for a winning opportunity (which probably won't exist with the Knicks), not marketing opportunities.
    If i hear one more personal attack, i will type while drunk, then you can cry! - Bugdoll
    (716): I'd call her a cunt, but she doesn't seem to have the depth or warmth
    Quote Originally Posted by shedevilang View Post
    (Replying to MontanaMama) This is some of the smartest shit I ever read

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

Similar Threads

  1. LeBron James aims to upstage NBA Finals
    By celeb_2006 in forum Sports
    Replies: 5
    Last Post: June 4th, 2010, 01:13 PM
  2. LeBron James, GQ, February 2009
    By Honey in forum Magazines and Photoshoots
    Replies: 3
    Last Post: January 16th, 2009, 10:56 PM
  3. Replies: 13
    Last Post: February 19th, 2007, 07:21 PM
  4. LeBron James just made a 75' shot
    By sherbear905 in forum Sports
    Replies: 1
    Last Post: January 5th, 2007, 08:43 PM
  5. Lebron James' Birthday Party
    By SVZ in forum Photo Archive
    Replies: 9
    Last Post: December 31st, 2005, 12:56 PM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •