It appears that man's best friend has never been more comfortable, as pictures of the UK's first luxury hotel designed specifically for dogs prove.
The award-winning Canine Country Club near Bude, Cornwall, is so luxurious it boasts four-poster beds, special chauffeur service, soothing background music and even an exercise pool - all for dogs.
All 15 of the hotel's suites feature large windows, under-floor heating and thermostatic temperature control.
The club's owners, Tim and Jackie Ferrier also provide a canine chauffeur service for customers, in a black Vauxhall with tinted windows and a personalised number plate - DOO4 DOG.
Putting the paws up: Maisie the golden retriever enjoys a night in the Executive Suite
The popular retreat took five years and more than £750,000 to build, but the property is now worth around £1.2 million and the business turnover is £100,000 a year.
It has also attracted the attention of celebrities including comedian Bill Bailey, who was quick to take advantage of the facilities on offer by making regular bookings for his three dogs Banjar, Bule and Teddi.
The couple bought their smallholding in January 2006 and opened their unique business in April last year.
Taking a break: Lola the labrador stretches out at poolside
Visitors could be forgiven for thinking the rooms were for people because they are decorated and furnished with a bed, table, lampshade, and pictures hanging from the walls.One of the penthouse suites even gives pets the ultimate luxury of a four-poster bed.
'I first came up with the idea when Tim and I had to put our own dogs in kennels in 2000', Mrs Ferrier said.
'We looked at several places and we were horrified they are concrete jungles with lots of wire and metal. Our dogs sleep in our bed with us and we wanted them to have the same at a kennels.
'I was not working at the time because my children were young so I sat down and drew out a plan of exactly what I wanted the building to look like.
'From a financial point of view I guess it does not really make sense and I think the idea of spending so much money when you can build a kennels for a lot less money puts people.
Full Monty: A Pomeranian and coker spaniel, both called Monty share a special moment inside the Honeymoon Suite
'I gave up a life of nine-to-five and we work from home and get to walk people's dogs all day. It is not going to make us hugely rich but it is good fun.'
The hotel has been designed for people who really love their animals and want them to be comfortable and really feel at home she said.
Some loving owners have made eccentric requests including asking for their pets to have their bum wiped after they go to the toilet, milk and biscuits at bedtime and toast and marmite at 11am.
'We have just had a one dog staying which had to have cooked vegetables served up every evening,' she said.
'I didn't even recognise Bill Bailey when he popped in. He first visited the country club last summer when he was performing at Glastonbury music festival.
'I did not know who he was at first but he is so down to earth he saw the funny side. His dogs were rescued from the streets of Bali and are a bit of a handful - they all need to stay in their own rooms.
'We get a lot of different customers and some love their dogs so much that they save up all year but I guess most of them are people with a jet-set lifestyle.'
She cannot give away the identities of her star-studded client base but said that a lot of her customers are millionaires: 'You don't ask to see the card if it's a Coutts cheque,' she added.
Designers David and Kay Key were brought in to help with the project and have worked on numerous kennels across the country.
Mrs Key said: 'There is nothing else like it in the world. They are the only ones to use full-sized beds and I have certainly never seen a four-poster bed in a kennels before. They also have the largest rooms I've seen.
'Other kennels are usually about four foot long but Jackie and Tim's start at eight foot - it's amazing.'
Mrs Ferrier said: 'I think it is nicer than our house, we have definitely spent more money on the hotel.
'Sometimes we get people down on holiday bring their dogs here and ask if they can stay as well because it is nicer than their accommodation.
'Quite often you get couples with his and her dogs so I thought of creating the honeymoon suite for them.'
She described the room as being decorated completely in reds and pinks with a heart-shaped rug, flowers and delicate heart lighting on the walls.
'It was just for fun really something to amuse people.'
It's a dog's life! The luxury dog hotel equipped with its own chauffeur service, four-poster bed and soothing music | Mail Online