Rumer Willis, the potato head, on the beach filming an ad

[Honey]

Sashaying seductively in the surf did wonders for Demi Moore's career.


And it could have the same effect on her daughter's prospects.

Rumer Willis, 19, clutched a surfboard on the Malibu sands, just as her mother had done in the movie Charlie's Angels: Full Throttle.


Scroll down for more...
Double take: Rumer Willis cut a familiar figure as she filimed an ad campaign in Malibu; her mother Demi Moore in the 2000 hit Charlie's Angels


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Showcasing her surgically-enhanced body, it was a scene that helped to relaunch her career.

Five years on, her daughter tried to make a similar impression on her first modelling assignment.

The shoot for the surfing clothing company Ocean Pacific saw pale-skinned Miss Willis, who is slightly more curvaceous than her 45-year-old mother, posing in a stripy bikini. Scroll down for more...
Rising star: Rumer teamed up with (from left) Josie Maran, Christina Milian and Kristin Cavallari for the campaign


Fun lover: Rumer has also emerged as a party girl on the LA scene, something her mother describes as 'a little bit scary'



The teenager, who has inherited her strong bone structure from her father Bruce Willis, has appeared in several of her parents' movies since childhood and is striking out as an actress in her own right.

Now bikini-clad Rumer Willis recreates mother Demi's famous Charlie's Angels beach scene | the Daily Mail

[lonestar]

she does have a nice figure... but that face!

[southernbelle]

That picture looks like someone photoshopped Bruce's face onto a female body. Appalling.

[sprynkles]

You guys are so mean. I don't see what is
so objectionable about her. She's not
that bad. Be nice to the potato headed girl.

[CherryDarling]

I wonder if she'll ever consider a chin job.

[Chimera]

^^Actually she needs a head job! Can you get a head job in Hollywood?

[Grimmlok]

they've minimized her potatoeness by always keep her head looking down, minimizing her jaw

[snuffy]

[YOUTUBE]http://www.youtube.com/watch?v=tYUWQoS_OQU[/YOUTUBE]

[Sleuth]

call me odd but i don't think she looks that bad... *runs off to hide*

[sparkly]

Hey, why is Bruce Willis in a bikini?

[Honey]

call me odd but i don't think she looks that bad... *runs off to hide*

Sleuth you're not odd you're just nice

[wheelbarrow]

edit: nevermind, i read the caption.

[ScoobyDoo]

call me odd but i don't think she looks that bad... *runs off to hide*

That makes two of us! I like her look for some reason.

[MissVenus]

Rumer *yawn* Willis... file under "W" for "Who Fucking Cares".

[NicoleWasHere]

Why is she everywhere, suddenly? Though I'd rather hear about her than Miley or Britney.