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Thread: Eeww! Burger King selling meat-scented cologne (warning: scary-ass pic of The King!)

  1. #1
    Elite Member Moongirl's Avatar
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    Default Eeww! Burger King selling meat-scented cologne (warning: scary-ass pic of The King!)

    Appetite for seduction: BK’s new fragrance - Fashion & Beauty - MSNBC.com

    MSNBC.com


    Appetite for seduction: BKs new fragrance
    Burger Kings new Flame body spray offers an eau de meat for men

    By Sarika Dani
    TODAY staff
    updated 3:27 p.m. PT, Wed., Dec. 17, 2008


    Here's the Burger King mascot as you've never seen him. The company's Web site describes the product as a "scent of seduction, with a hint of flame-broiled meat."

    The way to a man's heart may be through his stomach, but the way to a woman's heart according to Burger King may be through a new meat-scented body spray.

    While fast-food chains aren't exactly best known for selling signature fragrances, on Sunday The Home of the Whopper rolled out a men's body spray called Flame by BK. The 5-ml bottles are available for sale in Ricky's stores in New York City and on a dedicated Web site, firemeetsdesire.com.

    If you're salivating for a chance to marinate yourself in flame-broiled flavor, relax: The experience can be yours for just $3.99 a small price to pay for some seriously mouthwatering mojo.

    "My assumption when I heard about it was that it would smell like french fries and burgers," said Luis Bejaran, 24, who manages a Ricky's store on Eighth Street in Manhattan. But, he said, that wasn't the case. "It's a combination of Axe body spray, TAG and this YSL cologne I have. It's one of those scents that's not sweet, and light at the same time."

    While Bejaran said he would be certainly be willing to set his body a-Flame, his female co-workers were not so sure about its meaty merits. "It's not the best choice for a man," offered one.

    Still, as of Wednesday afternoon Bejaran says the store had sold at least 10 bottles, and plenty more people had stopped in or called to inquire about it. Many were drawn in by the store's window display, which currently features "the Burger King guy, half-naked," said Bejaran. Only four Ricky's stores were lucky enough to get the "King" special window treatment, however.

    It's true that the reclining, vaguely nauseating Burger "King" does not make for the sexiest spokesperson, but his appeal, like the fragrance itself, may lie in its ridiculousness.


    On firemeetsdesire.com, Burger King takes pains make satire of the "sexy is serious" stylings of other fragrance campaigns, offering this description of the scent against a chic black background: "The WHOPPER sandwich is America's favorite burger. FLAME by BK captures the essence of that love and gives it to you. Behold the scent of seduction, with a hint of flame-broiled meat."

    As with any decent marketing stunt, the whole Flame campaign has stoked the embers of opinion among fans and critics alike.

    "I would not wear it out of principle," said 23-year-old Mike G., after seeing the slim silver package sporting art of a flaming heart. "It's from Burger King. I would never wear a cologne from a fast-food restaurant. It actually angers me slightly. I mean, the packaging says heartburn what are they trying to say?"

    Perhaps that beauty as they say is in the, er, nose of the beholder.




    2008 MSNBC Interactive. Reprints
    URL: Appetite for seduction: BK’s new fragrance - Fashion & Beauty - MSNBC.com



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  2. #2
    Elite Member cmmdee's Avatar
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    I just saw a commrecial for this this morning. The news did a segment on it.
    WTF? Who is going to buy this trash?

    And that clown/king scares the shit out of me.

    Not hot

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    Elite Member chartreuse's Avatar
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    that cologne sounds absolutely vile, but the king doesn't bother me. i just don't find him creepy like most people that i know do. odd? yes. silly? yes. creepy? no.
    white, black, puerto rican/everybody just a freakin'/good times were rollin'.


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    Elite Member JamieElizabeth's Avatar
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    That it is so dumb.

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    Elite Member Butterfly's Avatar
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    Burger King and their dumb King makes my stomach churn.
    ><((((>. . `.><((((>><((((>`..`...><((((>.`.. ><((((> `..`...><((((>

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    Elite Member MoodyJenny86's Avatar
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    What...is the world coming to?

    The brain doesn't need blood. It just needs to be kept wet.

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    Elite Member ekee's Avatar
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    is this a joke?

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    Elite Member Brookie's Avatar
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    Hmmmmmmm, a little meat spray on someone's sesame seed buns, along with a little "cheese". Yipes.

  9. #9
    Elite Member Belt Up's Avatar
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    Quote Originally Posted by ekee View Post
    is this a joke?
    It's got to be a wind up.

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    Elite Member msdeb's Avatar
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    i saw it on CNN, no joke! he's stupid creepy
    Basic rule of Gossip Rocks: Don't be a dick.Tati
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    Elite Member sprynkles's Avatar
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    I can't wait to smell some idiot wearing this crap, lol!
    But I bet I never ever will.
    I don't even like driving by BK cause it smells so bad.
    I remember a sweet cute nice Burger King from the 70's.

    The glove is a puppet, lol!

    Meryl doesn't even try anymore. She just calls Lanvin and asks for curtains with a belt.~Bitter
    Can we interest you in Leann Rimes? She has a nice little cadre of fans you'd probably enjoy.~ Pecan Pie

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